The Real Truth About Safety Leadership

How Focusing on Strengths and Reducing Stress Creates a Culture of Awareness

Not so long ago, we mistakenly felt compliance was the key to safety. We believed that if we could just get Bobby to pay attention to what he was doing, we would win the safety award (that we just invented). The plan was to tell stressful stories of fatalities, complete with a 20-minute video that was 17 minutes too long. If we could include a sad story that caused immediate anxiety, we just knew the message had to stick.

To be clear, I do agree that people have to be held to a standard. I also might emphasize that accountability to a specific set of procedures is the framework of any good safety program. But all research points to one undeniable truth about human behavior: if you focus only on people’s weaknesses, they will ultimately feel weak! They will typically feel less confident or — perhaps worse — become complacent, which can lead them to emotionally check out and lose their natural awareness. 

So, when you sit Bobby down and say, “Hey, let me tell you the five ways you suck at safety,” pay attention to the look in Bobby’s eyes. Like a seven-year-old caught misbehaving on the playground who believes the other kids should be accused with him, Bobby is not learning a better behavior that will become a habit. In fact, the lesson learned is “My boss does not support me as a person and stresses me out.”

Okay, this is the point at which a decent percentage of industrial jobsite veterans will say, “We can’t baby people these days with COVID and staff shortages going on! They need to suck it up and deal with the reality of their failed actions.” But if the vast majority of people responded to that approach, they would all have learned from every mistake, and we wouldn’t have incidents. Long ago, some distracted caveman would have tripped over a rock, been scolded in the lost language of Cavemanese, changed his ways, and created unlimited safety for all eternity.

If that example seems silly, it’s because it is! It’s absurd to think that telling people what they ought to do creates a sustainable culture of awareness. Many people in that situation would simply leave that meeting feeling bitter and unappreciated. And for the record, if you’re resentful because someone’s telling you to change your behavior, you are not very likely to do it. Additionally, resentment is one of the most common causes of stress and poses a notable threat to workplace safety.

The foundation of employee engagement is believing that your direct supervisor supports you. The way a supervisor proves that support is to first tell employees the things they are doing well, before addressing what they need to work on. It’s an old-fashioned concept called “being supportive.” This is the type of low stress leadership style that creates a sustainable culture. But these direct leaders (and all leaders) have to be on the same page. If everyone has a different agenda, you don’t have a culture!

People don’t work for companies or ideals or concepts; they work for front-line supervisors. That experience is what the job feels like day to day. 

But why would that daily experience have any bearing on safety or performance? People who feel supported have a better cognitive response and a higher level of awareness. They are less complacent and more likely to do the right thing. And the effects don’t stop with just the individual employee. When leaders treat their people with support, those employees tend to treat each other in supportive ways; they watch each other’s backs and become safer overall as a group. Yes, even Bobby (and for the record, no one named Bobby was injured during the writing of this article) becomes part of a culture that believes “safety is not just a goal… it’s a lifestyle!”         

The end result of this kind of culture is, oddly enough, compliance. You have to actually create a space where a compliant culture can exist rather than just telling employees compliance is something they need to do. To get safety to happen every day, we have to do what really works — not just what we believe should work.

EHS Today (research reference)

Action and Adaptability Create Safety

The actions we take today and our ability to be flexible enough to succeed will help to ensure that COVID-19 eventually becomes a historical footnote that those of us in the safety realm have helped our organization, employees and loved ones to overcome.

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Engaged Safety

engaged safety

The end result of this kind of culture is, oddly enough, compliance. You have to actually create a space where a compliant culture can exist rather than just telling employees compliance is something they need to do. To create a culture of safety, we have to do what actually works — not just what we believe should work.

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Avoiding “Safety Theater”

Sure, showing the world you are all about safety can help reduce the impact of lawsuits and make younger job seekers more interested. (Research shows that safety concerns are the top reason people under 30 years old don’t want industrial jobs.) But projecting your reputation for safety consciousness does not actually help enough to make the big difference you are looking for. Below are three things we know create a sustainable culture of safety, without the theatrics.

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The Real Truth About Loyalty

In the end, if you’re close by, easy to deal with and willing to make the sacrifices, you’ll be surrounded by those who are not likely to ever leave your side. In the business world, that means your employees are likely to stay with you and perform at the highest level. And in your personal life, it means that your kids will be high achievers who are going to live in your house until they’re 30!

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Safety Goes Sci-fi

According to Evolve Performance Group, 9 out of 10 engaged employees say that safety is a top priority every day while only two in 10 actively disengaged employees can say the same thing. Modern successful safety cultures are based in facts. People who feel valued, value safety and each other. The takeaway from these numbers cannot be overestimated.

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Why Not You?

The truth is without good relationships communication suffers; without engaged employees, awareness is lost; and, without generations supporting each other, information isn’t passed down. In the long-term, the culture doesn’t improve and may, in fact, deteriorate.  

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